Blog

Dec
12

A Very Chameleon Christmas

Posted by Katie Evans

Christmas is a time of traditions. Whether that’s mulled wine, presents under the tree or overweight men in red clothes, we all have our favourite parts of the season. At Chameleon though, we have our own tradition: an annual company off-site abroad! First, it was Athens and then Bucharest. “What about this year?” I hear […]

Nov
29

Inclusive Marketing: Deaf & hard of hearing

Posted by Sara Chandran

Photo credit: Jeremy Segrott Let’s begin with a fact. The spending power of disabled people and their families is worth £212 billion. And another: deaf or hard of hearing people make up 1 in 7 of the population. Why am I talking about this? Well, as I was reading Rachel’s blog about adverts, it made […]

Nov
28

Doctor, doctor, the signal has gone!

Posted by Katie Evans

The NHS has announced that it will offer smartphone GP appointments under the branding of ‘GP at Hand’. The first question is this: how will it work? Well, the scheme will deliver video consultations 24 hours a day and is being trialled across 3.5 million patients in Fulham. This might sound like a great solution […]

Nov
24

A Beast of a Win

Posted by Tom Buttle

Photo credit: Simon Callaghan Photography. This year’s B2B Marketing Awards were themed around ‘Unleash your Beasts’. Which is appropriate as we sent our beloved Tom Berry along to attend (as you can see from the above photograph). And here’s the tl;dr – we won an award. And not just any one. Chameleon is officially the […]

Nov
24

“Teaching code in schools is a waste of time.”

Posted by Tom Hunt

An article appeared in The Times this morning which caused me to get a bit of a bee in my bonnet. According to Robert Wolcott, professor of innovation at Kellogg School of Management in Illinois – teaching code in schools is a ‘waste of time’. According to the professor, teaching children to code is as […]

Oct
31

2017: The Ads I Enjoyed (And One I Didn’t)

Posted by Rachel Symons

As the clocks go back and the dark nights draw in, it becomes even more appealing to rush home, snuggle under the duvet and watch TV. Even though, the barrage of festive adverts can be bad for your health, resulting in a near constant craving for mince pies and chocolate and alcohol and gadgets and […]

Oct
30

Knock, Knock… It’s the Amazon Key

Posted by Alizia Walker

Knock, Knock… “who’s there” might be the natural response, but let’s face it — that could all be about to change. The arrival of Amazon Key could be the herald of a new era of safely delivered packages. As any avid online shopper can assure you, there’s nothing quite as annoying as a missed or […]

Oct
26

What’s with all this blockchain business?

Posted by Katie Evans

To put it lightly, Blockchain is big at the moment. Despite this, I’m still getting to grips with what it actually is – a feeling I’m sure I’m not alone in having. So, after doing some research, I’m going to get to the bottom of blockchain and outline the basic facts you need to know. […]

Oct
12

The Rule of 3: how what3words will rise

Posted by Robert Esom

I went on a walk the other day, seizing the rare opportunity of a sunny afternoon. I started out at daring.lion.race, walked through stone.bulb.haven all the way over to smug.ankle.bugs. It was lovely. I saw a tiger. Contrary to popular belief, no, I haven’t lost my mind just yet. What you just observed, is potentially […]

Oct
9

LinkedIn’s new in-app video creation tool

Posted by Sara Chandran

LinkedIn recently announced it will begin rolling out a new video feature via its mobile app. In short, this means that users will be able to record and upload up to 10 minutes of video, similar to what other social networks offer in this field. Now that the dust has settled, the ultimate question to […]